By Markus Tendahl

A upsetting new method of how we comprehend metaphors completely evaluating and contrasting the claims made via relevance theorists and cognitive linguists. The ensuing hybrid conception exhibits the complementarity of many positions in addition to the necessity and danger of attaining a broader and extra reasonable concept of our understanding.

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Example text

Thus it is not only the pure co-presence of the candle, Gary and Nicole that constitutes the context for communication. The candle just makes certain assumptions accessible which then must be accessed by Gary and Nicole in order to make communication successful. The necessary tool for expanding mutual manifestnessL into mutual assumptions and at the same time narrowing down all mutually available assumptions to the context that is really used in a particular situation will be provided by relevance theory.

Ii) Assumptions which are manifest because they could, but have not been, representations of something an individual has inferred from other manifest assumptions. I want to start with a discussion of (16)-(i). The first question is whether manifest assumptions which are possibly derivable from perception are categorically different from assumptions. Let us create an example for this case. com - licensed to Taiwan eBook Consortium - PalgraveConnect - 2011-03-02 22 her. He has not perceived her in any way and so he neither has knowledge of it, nor does he have the weakest assumption that Nicole is standing behind him.

According to Sperber and Wilson, we cannot help but search for relevance. Seeking for relevance is seen as an outcome of evolutionary processes: As a result of constant selection pressures towards increasing efficiency, the human cognitive system has developed in such a way that our perceptual mechanisms tend automatically to pick out potentially relevant stimuli, our memory retrieval mechanisms tend automatically to activate potentially relevant assumptions, and our inferential mechanisms tend spontaneously to process them in the most productive way.

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